It’s a brilliant public relations move. Musk’s goading of the president is basically impossible to ignore and is guaranteed to produce a response. If Musk pursues his America Party, you can expect headlines for the next 18 months, with Trump and other Republicans attacking him personally.

Launching new cars no longer seems to amuse the world's richest man. For the good of the company he built, it’s time for him to hand over the keys and step aside as CEO.