YouTube CEO announces TV screens surpass mobile in U.S. watch time, creating new ad opportunities for marketers.

YouTube CEO Neal Mohan today is out with an overview of “big bets for 2025,” which this year marking the site’s 20th birthday.

With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed.

YouTube has once again shattered ad revenue records, generating a staggering $10.4 billion in the fourth quarter of 2024. This marks a 13.8% year-over-year increase, fueled largely by political ...

YouTube's advertising model has long been a source of frustration for its vast user base. The platform's approach to monetization, which often involves interrupting videos with ...

YouTube is facing backlash over an aggressive tactic targeting free-tier users who use ad blockers. Despite offering a free, ...

YouTube raked in around $10 billion in the last quarter of 2024, making it company's largest profit in a quarter from ...

YouTube raked in around $10 billion in the last quarter of 2024, making it company's largest profit in a quarter from ...

YouTube reveals its numbers for 2024, revealing that the service made a tremendous amount of money by showing ads to its ...

YouTube users are experiencing extremely long, unskippable ads, sometimes up to an hour long. There’s a good chance that ad blockers might be contributing to the issue. Google maintains that it ...

YouTube is taking an aggressive stance against adblockers in 2025, rolling out unskippable ads that sometimes last longer than the videos users intend to ...

YouTube users have recently raised concerns about encountering unusually long ads—and when we say long ads, we’re talking about some lasting three hours or ...