2021 2 x Grand Clio Winner Equality & inclusion. Pretty basic stuff that seems more than reasonable to any caring, logical & reasonable person. This meaningful and powerful initiative from Mastercard and McCann with the launch of True Name™, has resonated throughout the world for very good reason. It is just the right thing to do. It is also the just thing to do. Honest and emotional work from the creative and production teams at McCann and our fellow production partners from Hungry Man, NO6 Edi
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2021 2 x Grand Clio Winner Equality & inclusion. Pretty basic stuff that …
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Bryan Buckley and McCann are helping Mastercard usher in a new era of inclusion with their latest ad featuring MasterCard's "True Name." True Name allows a cardholder to display their chosen name on their card. The feature is an attempt to remove one more avenue of descrimination in the lives of Trans and Non-binary individuals. Fingers crossed this landmark move catches on. | Hungry Man
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Bryan Buckley and McCann are helping Mastercard usher in a ne…
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MasterCard: True Name by Mastercard • Ads of the World™ | Part of The Clio Network
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Mastercard TV Spot, 'True Name'
Mastercard TV Spot, 'True Name'
Jun 21, 2021
iSpot.tv
For many LGBTQIA people, the name on their card can be a source of pain. That’s why Mastercard created True Name™, which lets the transgender & non-binary communities display their chosen name on their card. #StartSomethingPriceless Learn More: mastercard.us/truename | LGBTQ Nation
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