Logo ke 4 fayade At first I thought he was overreacting. It’s just a logo, right? Then I came across research on 706 companies including Amazon and Google. Turns out, a logo does 4 things that directly impact a company’s bottom line. And honestly? I never thought about it this way. People judge if you’re cheap, premium, or luxury just by looking at your logo. Before even using your product. Here’s the test: When I say Nike, their swoosh instantly pops into your head. But Tata Salt? Can you even